ABOUT

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Joo is a designer with a passion for crafting brand identity systems and bringing them to life through animation. She thrives on exploring the unknown and is eager to embrace new adventures in her creative journey.

JOO. PARK

COMMUNITY FOOTPRINTS 

(COMING SOON)

THE RITZ-CARLTON


Brand Identity System
2024, TeamOne


The Ritz-Carlton will be reviving the Community Footprints program with new standards and guidelines to help reestablish its position as a leader in environmental and social responsibility.

WIP (Email for Details)
Full Project︎︎︎

BOLTBOLT


Brand Identity System | Art Direction
2023, BOLTBOLT


Awards:
2023 GDUSA Design Award Winner
Graphis Poster Award 2024 Gold
Graphis Design Award 2024 Silver

At BOLTBOLT, we believe in challenging the established norms and redefining the concept of owning an exceptionally remarkable product.

Full Project︎︎︎

LEXUS ACTIVATION at the 2023 U.S OPEN

LEXUS


Visual Identity | Art Direction
2023, TeamOne


The U.S. Open Lexus Electrified Experience project pertained to the visitor experience booth of Lexus at the 123rd U.S. Open.

Full Project︎︎︎

LEXUS STADIUM LED

LEXUS


Story Board | Visual Identity | Concepting
2023, TeamOne


A style guide/template for Lexus stadium LEDs

Full Project︎︎︎
©Joo Park